Tag: healthcare consumerism

Millennials Force Healthcare in Digital Direction

Millennials raised in the digital age with the convenience of online services are driving healthcare providers to change how they engage with patients and improve the customer service aspect of care. While older generations value in-person communication and cultivating relationships with medical professionals, millennials desire a different approach. Accustomed to instant gratification, millennials don’t want … Continue reading “Millennials Force Healthcare in Digital Direction”

Patient Loan Program Drives Loyalty for Healthcare Facilities

University study confirms positive consumer behavior with ClearBalance loan program SAN DIEGO, Aug. 17, 2015 – As more health systems consider consumer strategies to gain patient loyalty, an extremely successful tactic is to make care affordable. According to a new healthcare consumerism research project, 94 percent of patients said they would return to a healthcare … Continue reading “Patient Loan Program Drives Loyalty for Healthcare Facilities”